When you publish a newsletter on a regular schedule, it can be challenging to come up with engaging content. We've read hundreds of newsletters over the years and have pulled together this list of 20 interesting ideas for articles and columns for you to choose from. There's no excuse for boring, useless newsletters when you can include reader-pleasing articles and columns like these.

How-to Articles

In an easy-to-follow format, provide your readers will clear directions on how to do something related to the issues you work on. Is there something your readers could do on their own to advance your mission? Do people call your office asking how to do certain tasks?

Advice Columns

It's your own version of Dear Abby. If people call your office for advice, use some of those questions in your newsletter and encourage readers to send in their own questions. You might try rotating the person who answers the letters among experts in your organization or field. You can also write humorous, fictional questions with subtle true-life lessons in the answers.

Legislative Updates

Policy debates and politics in general can be difficult to follow, especially when deals are made behind closed doors. Give your readers the latest information on legislation that will affect your organization and either help or hurt your cause.

Reviews or Recommendations

Share your thoughts, both positive and negative, on the books, websites, new reports, places, and events your readers are likely to be interested in.

Want More?

Order "20 Ideas for Interesting Newsletter Articles and Columns" for just $9.00. Never write another boring newsletter! The ideas in our Tip Sheet are sure to please your readers. The Tip Sheet also provides: Possible column titles (e.g., Dear Abby) for each of the 20 ideas Suggestions to get you thinking about how you could use the ideas in your newsletter Guidance on how to use regular columns to organize your newsletter Five excellent places to look for additional ideas for articles and columns

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